Or should I say Carlos Estevez? What? You don’t know who that is? How can you call yourself a Charlie Sheen fan?

Just kidding (kinda). This clever film marketing. While I thought the posters for Robert Rodriguez‘s upcoming Machete Kills were boring and repetitive, copying too much from the 2010 campaign, this poster for Charlie Sheen’s The President is pretty cool.
What I like about it is that, well it’s Charlie Sheen holding a machine gun, but also that it says ‘Carlos Estevez’ (which is Charlie Shee’s real name). Finally embracing his latino heritage and looking really fit and healthy I am now very excited for this Machete sequel.

The film opens October 4, 2013. Meanwhile check out Robert Rodriguez’s new short Two Scoops: It’s a hoot!